Tom Holmoe addresses fans’ concerns over BYU football season ticket price increases, seat changes

BYU athletic director Tom Holmoe speaks at a press conference announcing that BYU has accepted an invitation to the Big 12.

BYU athletic director Tom Holmoe speaks at a press convention saying that BYU has accepted an invite to the Massive 12 Convention at BYU in Provo on Friday, Sept. 10, 2021.

Laura Seitz, Deseret Information

Many longtime BYU soccer followers who noticed the value improve for his or her season tickets at LaVell Edwards Stadium, or have been displaced from earlier seats, have taken to social media not too long ago to voice their displeasure over the method.

On Tuesday, BYU director of athletics Tom Holmoe addressed their considerations in a letter that was despatched out to “all who requested a time to purchase soccer season tickets for the approaching season,” based on a BYU athletics division spokesperson.

The letter “offers some context across the why to our fan base proper now,” the spokesperson wrote in an e-mail to the Deseret Information. BYU formally joins the Massive 12 Convention on July 1 and expects bigger crowds for nearly all of its Massive 12 video games, notably in soccer and males’s basketball.

Right here is Holmoe’s letter:

Cougar Nation, 

Thanks a lot for the entire help you proceed to offer to BYU Athletics. 

 As we look ahead to our first season competing in Massive 12 soccer, we're excited to have seen a lot added curiosity in our soccer program and particularly from so many wanting tickets for the 2023 season. With our ticket base increasing, we knew there can be some rising pains. We notice this has meant that some have been displaced from earlier seats and a few have been priced out of season tickets. However we have now been in a position to present all energetic Cougar Membership members who opted in to purchase season tickets the chance to purchase tickets this season.

We ask in your persistence and understanding by way of this course of.

The very fact is that the demand is outpacing the provision for season tickets obtainable. Whereas we perceive the frustration from some about what it means for them, general, this an excellent factor and excellent signal of the well being of our program amongst followers, alumni, donors and company sponsors. A rising tide lifts all boats.

 However simply because there's extra demand for tickets, that doesn’t imply we’ve raised ticket costs or displaced ticket holders just because we might. The reality is, that we want to do that. We want sturdy, higher and new income technology processes. And whereas this helps make us aggressive with different athletic departments, this additionally just isn't about maintaining with the Joneses. Finally, that is about placing our athletic division in one of the best place potential to deal with our student-athletes, rent and retain one of the best coaches and workers potential and put collectively one of the best product we will, that every one of Cougar Nation will be happy with and that may promote the mission and goals of Brigham Younger College in the perfect methods.

 As soccer season ticket renewals wrap up, we are going to start the same course of beginning up for basketball in June. Equally, we anticipate demand outpacing provide. Striving for continuous enchancment in all we do is our need, finally benefiting all of Cougar Nation. Follow us. Be affected person. The longer term seems shiny.

Go Cougs!

Tom

Share your story

Are you a longtime BYU soccer season ticket holder who has been priced out of your seats or had your seats moved to a much less fascinating space? The Deseret Information wish to hear from you and probably share your story in an upcoming article. Ship a quick abstract of your expertise to BYU soccer beat author Jay Drew to jdrew@deseretnews.com and embody your cellphone quantity and place of residence.

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